Microsoft

As a creative copywriter for the Microsoft 365 Studio, I developed content for advertising, web, social media, paid media, product marketing, long-form blogs, and video scripts for both business and consumer audiences. I helped ideate, create, and deliver content for a 25-billion-dollar business and integrated marketing team. As part of the Microsoft 365 Studio, I crafted compelling copy for marketing communications across various Microsoft 365 and Office marketing properties. In my role, I worked with a diverse team of senior creatives in the studio to external marketing agencies.

Social media

Microsoft Teams had its second birthday on 3.14, also known as Pie Day, and I wrote cheeky copy for Twitter. The post became the most engaged tweet to date on their channel, earning 188K impressions,

New product launches

Microsoft launched Workplace Analytics to empower teams to collaborate and work more efficiently. The Studio was asked to develop an interactive webpage and video to launch the new product and I provided creative insight and copy.

Workplace Analytics_webpage image

Click to watch the video
Click to view the webpage
Download PDF

External ads

Microsoft Teams is the hub for teamwork. I developed copy on images used for a variety of assets including external ads and social media.

Teams_PM_Linkedin_r2_Page_13_cropTeams_PM_Linkedin_r2_Page_08_cropTeams_PM_Linkedin_r2_Page_02_crop

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