Hi. I’m Felicia,

I’m a grammar-obsessed copywriter, focused on telling your brand narrative with a blend of storytelling, UX writing, and content strategy to get big-picture results.

From tech to travel, I’ve spent over five years trimming and tweaking copy that informs and engages audiences and keep them coming back for more. I specialize in brand messaging and content strategy for web and app UI copy, ads, product, social media, email, and more.

I’m pursuing my Master of Communication in Digital Media with Communication Leadership at the University of Washington, part-time in the evenings and weekends while working full time. I received the Storytelling And Content Strategy certificate from the University of Washington in 2016 and graduated from the University of Oregon with a double major in Advertising and Journalism in 2014. I keep my skills sharp thanks to some of my favorite blogs like Moz, Hubspot, Hootsuite, and Content Marketing Institute.